Recap: Investment strategies & tips for smart textile innovators [webinar] 🔐
June 28, 2021

Recap: Investment strategies & tips for smart textile innovators [webinar] 🔐


June 28


02:30 pm - 03:30 pm

Event Category:


Event Tags:

online, webinar

The SmartX team was keen on delivering to all the innovators of the Community the fundamental principles to help them manage their financial policies and be ready to convince investors to share the risks and expected benefits of their ideas and work.

Thierry Baujard (Media Deals) was the first to speak (see his bio below) on how to design an investment strategy adapted to your goals, dreams, values, and situations. He presented the different categories of investors and the need to approach them with a clear presentation of your team, your partners, your objectives and expected growth, but also with an exit proposition for the investors to sell their shares with a profit within a given timeframe.

Simon Hjelte (INK Incubator, see also his bio below), continued with creating a short pitch and the right attitude to deliver it that will make potential investors, but also clients and potential partners, want to talk to you further. The goal is to give you an valuable opportunity to fully answer their questions, thanks to the flexible and convincing deck you’ll have ready for them.

To finish off the session, participants asked questions about the necessity to promise a short break even, evaluation methods, and single traders vs partnerships, which led to enlightening tips given by Simon and Thierry.

SmartX webinar speakers

Thierry Baujard
Thierry Baujard
has 20+ years of experience in the communications and entertainment industries. He worked in London as a business consultant for entertainment companies and telecom operators, then in France and Germany in business development for Vivendi, and after that for ARTE – the Franco-German TV station – in Strasbourg. Thierry completed an MBA at Bocconi University in Milan, Italy and at UCLA in Los Angeles, where he specialised in film financing and e-commerce. In 2012, he graduated from the European Executive Programme of the Ecole National d’Administration (ENA) in France.

For Media Deals, Thierry is in charge of developing the investment network across Europe and managing the network’s Investment Forums, which regularly bring mediatech companies and investors together for pitching sessions. He supports the network’s investors in identifying investment opportunities and in carrying out due diligence with a focus on cross-border transactions and exit strategies. He was also the project director of Media Deals’ EU project ImMediaTe, which examined financial mechanisms for digital media between five European clusters (Barcelona, Rome, Malta, Paris, and Amsterdam) and is now the director of the new DG Connect project European Investor Gate (EIG). Thierry has also been developing different creative industries funds for the film, music, and video games sectors. He is a regular speaker at conferences and summits on content and technology, as well as an expert for the European Commission on regulations for investment in the digital sector.

Simon HjelteSimon Hjelte works as a Business Developer at Inkubatorn i Borås, where he focuses on companies in the fashion and textile technology fields. He supports start-ups in the entire business development process, focusing on new business models for the new type of fashion start-ups that we see coming. Simon’s expertise is discovering an idea’s intrinsic value and making business of it, a skill he developed by knowing the fashion industry in depth.

Simon has worked through all parts of the textile and fashion value chain and used to operate his own jeans micro-factory. He first got in contact with the Borås textile innovation cluster as an entrepreneur through the Innovation Department at Borås University, engaging as a commercial partner in “on market” research projects. He eventually ended up at the incubator when he got the chance to work with business linked to fashion and textile innovation. Simon initiated the process of Ink Borås, taking the position as Scandinavia’s leading business developing partner for start-ups within the area of fashion technology. Since the beginning of 2019, Ink Borås has an increased focus on attracting start-ups with technical innovations in textile and fashion.

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